Growth Through Acquisition in the Lower Mid-market

Growth through acquisition has been a strategy largely used by mid-sized and larger companies for years. Now firms in the lower mid-market are getting into it as well.

Under this strategy, a company buys another entity for reasons that include:

  • building market share
  • gaining access to a new market
  • getting special skills or services offered by the target
  • to get access to skilled personnel in an increasingly tight labor market

An acquisition can greatly compress an organic growth strategy which could take years and major strategic investments to accomplish.

We are seeing smaller companies in the region achieving scale more quickly with acquisitions, one of which is referenced in the second article in this newsletter where a N.H. company acquired part of a Maine entity for just this reason.

This process involves targeting competitors or related entities for acquisition. When another company is purchased and combined with the acquiring entity, the result is a larger, more dynamic business. The goal is to grow the top line, and then – through efficiencies, market expansion, greater customer reach – to grow the bottom line for the combined entity as well.

Owners engaging this strategy should have the long-term in mind. It may take months or years to fully achieve the potential value.

There is an added benefit to the new ownership: the company is larger and more likely to be of interest when the time comes for a sale.

Our team will work with owners and other advisors to plan out and initiate such a strategy.

What our clients are saying...

“New Image Coatings, owners of Seal-Once, retained Business Transition Strategies in April of 2015 to locate a strategic buyer for the company. This was successfully completed during April of 2016 when we were acquired by UC Coatings of Buffalo, New York. Working at our side throughout this process were John Howe director, and Ken Schaefer, deputy director, of Business Transition Strategies. From the start of the project, where the information memorandum was developed, to helping us create the management presentation to acquirers, through negotiating the letter of intent and then the definitive agreement, they were there with me and our professional team every step of the way. It took nearly one year to the day to complete the project, but they never lost focus on my best interests and helped me keep my eye on business. This sale was very complex. It included transfer of trade secrets from the product developer, …as well as the transfer of a manufacturing and licensing agreement we had with the core compound producer… John and Ken marketed the company to a range of strategic acquirers, including a number of private equity groups and their platform companies, which ultimately resulted in an agreement with United Coatings… BTS’s level of expertise in the process and close attention to detail enabled us to successfully navigate the deal. I would recommend John Howe and Ken Schaefer to any company owner considering selling.”

- Hank Croteau

New Image Coatings