The Value of an Intermediary

We recently completed a transaction of a company that was purchased as a bolt-on acquisition for a larger company, backed by a partnership of private equity groups.  We started this project a year and a day before the closing.

When we went to market we had a number of interested acquirers – all were backed by private equity.  As the process ran its normal course, we narrowed the field to the best fit and worked through the endgame to the closing.

During the letter of intent negotiations, we discovered that the acquirer and its backers had an exploratory conversation with our client a year before we entered the picture.  The two companies talked and decided not to pursue it further.

Flash forward a year – with a professionally prepared offering package detailing the company’s operations, offerings and markets, as well as clearly framing the opportunity, we were able to complete a transaction that was beneficial to all stakeholders. Incidentally our client has an ongoing relationship with the new company, with significant upside potential.

A professionally run marketing process and experienced intermediaries handling the process can make the difference between a sub-par transaction or none at all and a successful company sale.

What our clients are saying...

“New Image Coatings, owners of Seal-Once, retained Business Transition Strategies in April of 2015 to locate a strategic buyer for the company. This was successfully completed during April of 2016 when we were acquired by UC Coatings of Buffalo, New York. Working at our side throughout this process were John Howe director, and Ken Schaefer, deputy director, of Business Transition Strategies. From the start of the project, where the information memorandum was developed, to helping us create the management presentation to acquirers, through negotiating the letter of intent and then the definitive agreement, they were there with me and our professional team every step of the way. It took nearly one year to the day to complete the project, but they never lost focus on my best interests and helped me keep my eye on business. This sale was very complex. It included transfer of trade secrets from the product developer, …as well as the transfer of a manufacturing and licensing agreement we had with the core compound producer… John and Ken marketed the company to a range of strategic acquirers, including a number of private equity groups and their platform companies, which ultimately resulted in an agreement with United Coatings… BTS’s level of expertise in the process and close attention to detail enabled us to successfully navigate the deal. I would recommend John Howe and Ken Schaefer to any company owner considering selling.”

- Hank Croteau

New Image Coatings